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What is Brokered Radio Programming?

Posted on January 19, 2023


Brokered radio programming is a type of radio programming in which a third-party broker pays a radio station to air or stream pre-recorded or live programming. The broker pays the radio station for the airtime or stream time, and the st…

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How Does Web Radio Technology Work?

Posted on January 17, 2023


More commonly referred to as "internet radio," web radio is a technology that continuously transmits streaming audio over the internet to your computer. This technique of broadcasting audio using data transmission is much like listening…

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The Coming Online Radio Ad Boom

Posted on January 17, 2023


For over half a century, radio has been derided as a collapsing medium, soon to be merely an exhibit in the information museum as it gives way to better, more visual technologies. Radio has continued to prove all its critics wrong. Nowh…

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